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雅思口语学习9

2019-12-15

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第九课 手机/广告

Part1手机

What kind of people use mobile phones the most?  哪类人使用移动电话最多?

That would be those guys who are running their own business or those people who are always crazy about talking on the phone forever or maybe those people who have no access to a landline telephone. 那应该是有自己商业活动的或者钟爱煲电话粥的人,或者是那些无法获得固定电话的人。  

Who used the mobile phone most in your family ? Why? 你们家谁用移动电话最频繁?为什么?

That would definitely be my mother. She is always talking on the phone anytime anywhere you see her. Her mobile is always like a hotline, you can always hear something like “The number you dialed is busy now, please redial later:”every time when you try to reach her.  那肯定是我妈妈。无论你何时何地见到她,她几乎都在打电话。她的手机就像热线电话一样,你每次打电话给她的时候,你总是可以听到:“你所拨打的电话正忙,请稍后拨打”的话。

What do you think of mobile phones?  你认为移动电话怎样?

They are really cool. You know, mobile phone sounded like something that was too alien to guys several decades age, but now they become so common that people can not imagine how to live without them: Especially those people who think landline telephone are out of style, mobile phones are no doubt a big bonus for them. There are millions of amazing ring tones, eye-dazzling wallpapers and various functions like SMS,MP3, radio and video... will make the people love it to death:  这真是个很棒的东西。手机,在几十年前听起来像外星人一样,而现在已经如此普通,以至于如果没有它,人们都不知道该怎么说话:尤其是对那些认为固定电话已经过时的人来说,移动电话对他们来说无疑是最令人高兴的事情。从无数美妙的铃声、吸引人的壁纸,到各种各样的类似短信、MP3 收音机和视频等功能... 任何你可以想到的功能,这都会使你对手机爱不释手:

4. Can you think anything bed about using a mobile phone ?  使用手机有什么不利的方面啊?

Well, the first thing jumps into my mind is the radiation. I was told that there is kind of radiation that will be given off from mobile phone when you keep them open, and it does no good to people’s health. Another bad thing I can think of is the price, I am not sure about other guys, but my phone bill can kill me by the end of the month. It would always become such a pain in the neck when I am short of money. 嗯,我第一次想到的就是辐射。有人告诉我说,当你的手机开着的时候,它回放射出一种对人们身体没有好处的辐射。另一个我能想到的不利的方面是价钱,我并不清楚其他人怎么样,但是我的电话费单在月底都要把我折磨死了。当我缺钱的时候,手机真是个可恶的家伙。

Part2广告

Describe an advertisement which has impressed you most.

You should say:

    what the product is

where you knew it

what contents it includes

and explain why it is impressive.

 

Well, I still remember a commercial, which was shown by Channel 7 of Australian Broadcasting Company. I watched the advertisement nearly 2 years ago but I can still remember it clearly. It showed 2 chicken that were sitting on the sofa and watching another one dancing in front of them. With the jazz music, the chicken swayed its waist like mad and appeared to be deeply devoted. Then, the other two said:“Just do it:” The poor chicken took out a burning match and fired itself. After a big explosion, the chicken altered itself into a bowl of noodles. Then, came out the message: Maggie noodles, just do it: Every time I saw the chicken fired an explosion, I could not help laughing and I decided to try the products. Besides, I like its slogan “Just do it;” It stimulates me to buy it, cook it and enjoy it. I think, for an advertisement, the first significant thing is it must have a clear orientation and target market. Then according to the potential customers’ taste, the advertising company figures out a suitable advertisement, which can bring their attention and breed their interests. Of course, a good message is extremely important which can persuade consumers when they are still hesitating. By achieving those, it must be a good advertisement and will bring the manufacturer a lot of profits.   嗯,我记得一则广告,在澳大利亚广播公司的第七频道播出过。我大概两年前看过,不过还清晰记得。它讲的是两只小鸡坐在沙发上看另一只在它们面前跳舞。伴着爵士舞乐,跳舞的小鸡疯狂地摇摆,完全投入其中。另外两只说:“想做就做吧:”而那只可怜的小鸡就拿出一根点燃的火柴点燃了自己。一声巨大的爆炸声后,它变成了一碗面条。这时电视里出现一句话:麦吉面条,想做就做:每当我看到烤鸡时,我都禁不住大笑并且想买这个产品。不仅如此,我还喜欢它的广告语“想做就做;”它刺激我购买,烹调,并且享用这个商品。我认为对一则广告来说,首要的就是有一个清楚的产品定位和目标市场。然后,广告公司再根据潜在的客户的品味找到适合的广告,以吸引他们的注意力,刺激购买欲。当然,一则吸引人的广告语也是至关重要的,它能在顾客犹豫时鼓励他们购买。广告只要达到这些要求才能称为一则优秀的广告,才能为生产商带来巨大利润。

Part3相关广告拓展话题

1. What types of advertisements are there?  都有些什么类型的广告?

Generally, we can divide advertisement into non-profitable advertisements and commercials. 一般来说,我们可以将广告归纳为营利性广告和商业广告。

2. What are the functions of advertisement?  广告有哪些功能?

They can provide information, making products more dominant among the consumers. Some ads also educate people to protect wild animals or save water.  他们可以提供更多的资料,使消费者看到产品所具有的优势。有一些广告也教育人们保护野生动物或节约用水。

What are the problems of advertisements?  广告有哪些问题呢?

Advertisements attract people to pursue luxuries and sometimes mislead or cheat people. Too many ads will kill our time. 广告让人们痴迷于追求奢侈,有时甚至误导或欺骗人们。而且过多的广告将浪费我们的时间。

4. What are the effects of advertisements on people?  广告对人们有什么影响?

People intend to buy goods advertised. They always intend to update their personal belongings. 市民会打算去购买那些广告的商品。人们总是打算更新他们的用品。

5. What should be cared about in advertisements?  对于广告,我们应该注意哪些东西?

The content of advertisements should be true. Otherwise, people will be cheated by the false information. 广告的内容应当真实。否则人们就会被虚假的信息所欺骗。

6. Do you think that parents of young children are greatly influenced by advertisements?  你认为小朋友的父母是否受广告影响很大?

Yes. They want to try all products which are said to be beneficial to their children’s study or health. 是的。他们会尝试所有被认为有利于他们子女学习或健康的产品。

7. Why do many Chinese spend a lot of money on famous brands?    为什么许多中国人花费大量的金钱于自名品牌?

They believe that these products are of good quality. The service of famous brands is quite excellent. 他们认为这些产品的品质会很好。自名品牌的服务是十分完善的。

8. What are the famous brands in China?  在中国有哪些著名品牌?

Haier is quite famous in China. This company manufactures fridges, TV sets and air-conditioners. Lenovo is also famous in the PC world.  海尔是中国相当著名的品牌。这家公司生产电冰箱,电视剧及 冷气机。联想在个人计算机领域里也是著名的品牌。

 

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