企业英语学习2
- Internal Communications 内部沟通
Be committed to 致力于
Be engaged in 投身于…，忙于
Delivery 传输，传送
Corporate information 公司信息
Vision 设想，远见
Openness 坦诚，公开
Integrity 诚信，诚实
Paramount 极为重要的
-wide （后缀，与名词一起构成形容词或副词）全…范围的
Opinion survey 意见调查
Put in place 实施，到位
Audience-driven 以受众为导向的
Communications approach 沟通方式
Segmentation 分割，切断
Customization 根据对方需要制作，量身定做
Integrated platform 集成的（信息）平台
Cost efficiency 成本效率
Digital media 数码媒介
Intranet 企业内部互联网
Notice-board 布告牌
Resentment 愤恨，不满
Open-minded 胸襟开阔的
Out-going 爽直的，乐于助人的，外向的
Mettle 勇气，精神
Initiative 主动性
Management message 管理信息
Performance excellence 优异表现
Subordinate 下级，下属
E-mail newsletter 电邮通讯，电子邮件通讯，亦作 E-newsletter, E-news-letter
Tangible performance standards 具体的工作标准
Annual performance reviews (对员工的)年度业绩考核，年度绩效评估
Staff appraisal (对员工的)业绩评估，业绩考核
Two-way communication 双向交流
Voice one’s opinions about 就…发表自己的意见
Column （报纸、杂志的）专栏
Layout 版面设计
Cartoon picture 漫画
Company logo 公司标识
A sense of belonging 归属感
Work station 工作站，工作处
Information equality 信息均等
Have access to 有权使用…
Channel 渠道，通道
Opinion poll 民意测验
Real interview
The beginning of interview：
- Talking about your advantages.
①kindheartedness，carefulness，passion，persevere in trying to get things done（执着地尽力把事情办好）
②I have a real sense of accomplishment when I finish a job and the results are exactly what I expected.（当做完一件工作而其成果又正合我的预想时，我会有一种真正的成就感。）
2、Talk about your disadvantages.
My memory is not very good and often forget some agreed things，so I bought a notepad, a powerful phone so that every time when I decide on something, I record it in detail and set up a reminder，which can offset my disadvantages.
我的记忆力不是很好，经常会忘记一些约定好的事情。我买了一个记事本功能强大的手机；每当定好一件事情之后，我都会详细记录并设定提醒，这样基本就可以弥补我的弱势了。
Turn to relative questions：
Internal communications
内部沟通
Nokia is committed to a strong internal communications culture and practice.
诺基亚公司致力于建立一种强有力的内部沟通文化和实践体系。
Its broad range of communications activities, channels and media strive to help employees manage and use corporate information they receive in their work and organizational relationships and in doing so,
诺基亚公司通过各种广泛的沟通活动以及丰富的沟通渠道和媒介，尽力帮助员工管理和运用他们在工作中以及在企业交往中获得的公司信息。
be fully engaged in the delivery of the company’s strategy and the Nokia Way.
公司通过这种做法，切实传播公司的运作策略以及“诺基亚之道”
Nokia promotes a culture where good communications practice is integrated into every day interaction with and between employees and where shared vision and goals, shared knowledge, openness, speed and integrity are paramount.
诺基亚公司倡导这样一种公司文化：将良好的沟通习惯融入公司于员工以及员工与员工之间的日常交往之中。在这一公司文化中，共同的期望和目标、共享的知识、坦诚、高效和诚信高于一切。
The company measures its performance in internal communications through the company -wide annual employee opinion survey as well as targeted surveys around specific communications activities.
诺基亚公司通过在公司上下进行一年一度的员工意见调查，以及针对具体沟通活动的目标调查，衡量公司内部沟通方面的绩效。
Nokia is putting in place an audience-driven communications approach to meet the diverse needs of its employees for information and communication, with emphasis on segmentation, customization and choice of access.
诺基亚公司正在实施以受众为导向的沟通方式，以满足员工对信息和交流的不同需要，着重强调沟通职能的切分、量体裁衣的沟通方式以及沟通途径和选择。
This work is supported by the development and use of common and integrated platforms and processes which will encourage cost efficiency in the use of internal and external resources and adoption over time of digital media.
这项工作得以展开是通过开发和使用了普通以及集成的信息平台和处理程序，在运用内外资源的过程中激励成本效率，并采用了数码媒介等方式。
There are three primary channels for communicating with employee. Nokia people magazine is published in the four most common languages in Nokia: English, Finnish, Chinese and German. Nokia News Service offers daily online news from around the organization, and the Intranet contains a vast amount of detailed company information.
诺基亚公司和员工的沟通有三种不同的渠道。《诺基亚人》杂志采用四种语言出版：英语、芬兰语、汉语和德语；诺基亚新闻服务网每天提供在线的公司新闻；还有企业内部互联网，提供大量详细的公司信息。
PART ONE Interview
(1) What are the methods of communication to staff in most companies? 大多数公司采用什么方式和员工进行沟通？
The most popular communication methods include: face-to-face communication, E-mails, telephone, notice-boards, etc. nowadays, the Intranet is a very effective method of communication.
(2) Do you think you are good at communicating with your boss? (Why? /Why not?)你觉得自己善于和上司沟通吗？
Yes. I think I’m quite good at communicating with people. Whenever I have some new ideas or resentment about my work, I’ll talk to my boss face to face. I’m very frank and open -minded, ready to accept different opinions.
(3) Is it important to let your manager know your ideas about work?(Why)
让你的上司知道你对工作的看法是否重要？
I think it’s very important. You see, I often make suggestions to my boss about internal development, and discuss areas I would like to improve on. In this way, I’m contributing to the overall improvement of the company.
(4) Do you think people can be trained to communicate more efficiently （Why）
你认为通过培训人们是否可以更有效地进行沟通？
Yes. I think it will be very helpful if employees get chances to attend training courses on interpersonal skills. Such training will enable them to communicate more effectively.
Part Two: Mini-presentation
What’s important when…?
Communicating management messages to the staff
和员工沟通管理信息需要考虑哪些要点？
l Overall purpose整体目标
l Feedback on performance对工作表现的反馈
First of all, I think it’s important to clearly state your overall purpose and expectations. In this way, employee knows exactly what they should do to meet work requirements and to achieve performance excellence.
In addition to this, providing feedback on their performance is also important. On the managerial part, performance reviews help managers to keep track of possible problems in their own work. On the part of the employees, they get encouraged for their hard work and are given chances to correct mistakes made on the job.
Besides, managers should be more open in sharing information with their subordinates. They should let employees know in advance any proposed changes before they actually occur. This will enhance mutual understanding and trust.
首先，我认为清晰的陈述你的总体目标和期望是很重要的。这样，员工可以确切的知道他们应该做什么来满足工作需求以及实现卓越的成绩。
除此之外，对他们的成绩提出反馈意见也很重要。从管理的角度来看，绩效评估帮助管理者追踪他们自己可能发生的问题；从员工的角度，他们努力工作得到鼓舞，工作中出现的问题也有机会得到纠正。
另外，管理者应该与下属更开放地分享信息。任何建议的改变之前，他们应该让员工提前知晓。这将加强相互的理解及信任。
PART THREE Discussion
E-mail Newsletter
You company would like to introduce an E-mail newsletter to send to all members regularly. You have been asked to
help co-ordinate the project. Discuss the situation together, and decide:
l what kinds of articles and information should be included
l what the newsletter should look like and how often it should be sent
电子邮件快讯
你们公司意欲创建一份电子邮件快讯，定期发给全体员工。请你们共同协调这一计划。讨论并决定：
l 电子邮件快讯中应包含哪些文章和信息
l 电子邮件快讯的版式、发送周期
A：You see, our company is designing an E-mail newsletter for all staff members. It certainly is a very good channel for internal communication.
B: Yes. What information should be included, in your opinion?
A: It should carry articles about the tangible performance standards for staff to follow, and information about any changes in the company, such as new policies, new projects and new managers, etc. this will help to reduce the chance for confusion and misinterpretation of key corporate polices and decisions.
B: Yes, I’m quite with you here. Information of this kind will help staff members better adjust themselves to the work environment and achieve higher level of performance.
A: There should also be information about the latest achievements of the company as well.
B: I agree with you. But…
A: And about annual performance reviews and staff appraisals, just to reward hardworking people and look at problems in work. You see…
B: Well, you are quite right. But I think we should place emphasis on two-way communication. The newsletter should also focus on the employee side. We should allow our employees to voice their opinions about day-to-day work and corporate development. They should also have a chance to comment on the performance of th e managers and point out problems in their work.
A: That’s a good idea. So let’s put in this column” Voice from the Staff”.
B: Besides the contents, the layout is also important. We can use some photos; people usually like to see pictures of themselves and people they know. So it will be able to attract more readers. We can also use cartoon pictures to help illustrate our ideas.
A: Good. And don’t forget our company logo; it will help to promote a sense of belonging and loyalty. And let’s also insert some humour, to make it more readable.
B: Finally, I think it should be sent to our employees every other week.
A: Well, er…you see, this is a competitive age, news and information keep changing. Why not make it once in every ten days, three different issues every month.
B: Alright. And let’s make it short, so people don’t have to spend too much time reading each issue.
A: I agree.
A: 你是知道的，我们公司正在为全体员工设计一个电子邮件快讯。这确实是一个非常好的内部沟通的渠道。
B：是的，你认为这其中应该包括什么样的信息呢？
A：应该包括员工遵循的具体工作标准这类文章，以及关于公司任何变化的信息，例如新政策、新项目和新的管理者等等。这将帮助减少对公司政策及抉择的困惑和误解。
B：是的，我很同意你的观点。这方面的信息将帮助员工在适应工作环境及达到更高的水平进行更好的我调节
A：也应该包括关于公司最新成果的信息。
B：我同意，但是…
A：而且关于每年的绩效考核与员工评估，只作为员工辛勤工作的回报及寻找工作中的问题。你知道…
B：是的，你说的很对。但是我认为我们应该把重点放在双方的沟通上。邮件快讯也应该聚焦于员工这一方面。我们应该允许我们的员工发表他们对日常工作和公司发展的意见。他们也应该有机会去评论管理者得成绩以及指出其再工作中的问题。
A：这是个好主意。那么让我们把这个专栏叫做：“员工之声”
B：除了这个内容，排版也很重要，我们应该刊登一些照片，人们通常喜欢看到他们自己活着认识的人的照片。这样能够吸引许多读者。我们也可以用漫画来说明我们的想法。
A：很好。还有别忘了我们公司的标识，这将帮助我们去提升归属感和忠诚度。让我们来穿插一些小幽默，让它更具可读性。
B：最后，我认为我们应该隔周发送给员工。
A：是的，可…你知道，这是一个竞争的时代，新闻和信息变化交替。不日我们每隔 10 天发送一次，每个月有不同的三期。
B：好的，让我们尽量简短些，这样的话就不会花费员工太多时间去阅读每一期。
A：我同意。
Follow up questions
（1）Do you think it’s important that managers listen to complaints from employees ? (why/why not?)
你认为经理听取员工的申诉是否很重要？
Yes. Complaints from employees usually reflect the problems within the firm; some even show problems of the management. Listening to the complaints helps managers to find problems and ways to resolve them.
（2）Do you communicate with your colleague often and how?
你是否经常和同事沟通？是怎样沟通的？
Yes. I often communicate with my colleagues; we share corporate information together, exchange news and views. In most cases, we chat with each other, sometimes we E-mail to each other.
（3）What are the advantages of management communications?
管理沟通有哪些优势？
Management communications can enhance mutual trust, promote employee commitment, and boost morale. On top of that, it helps to improve productivity.
（4）Is it necessary for the manager to have personal contacts with his employees?
经理是否有必要亲自去同雇员沟通？（为什么）
Yes. It is better for the manager to go to an employee’s work station rather than make phone calls. Face -to-face discussion shows your sincerity and what’s more, it’s more open and direct.
（5）How important is it to develop the intranet of the company?
开发公司内部互联网有任何重要意义?
In this information age, company intranet tends to be a very effective channel of communication. It’s speedy in relaying the corporate news, management messages, internal changes, etc. and it promotes information equality, as everyone has access to it.
